Andy Murray ratcheted the home crowd expectation up another notch with another clinical execution on Centre Court.
This time the victim was Serbia's Viktor Troicki, who was out-hit, outsmarted and totally outclassed by Murray in a 6-2 6-3 6-4 third-round demolition which took just one hour and 36 minutes.
Watch the video round-up of day 6 after the advert
Report: Murray dismantles Troicki challenge
Wimbledon latest:
Sexiest ever tennis stars - pics
Why Andy Murray will win Wimbledon - pics
Federer's 14 slams - pics
Top tennis video games
Wimbledon lookalikes - pics
Wimbledon's biggest cliches - pics
Video: VM's Wimbledon preview
It took Murray into the second week of Wimbledon where he will play Switzerland's Stanislas Wawrinka in the fourth round, and on this form it will take something extraordinary to stop him reaching next Sunday's final.
In other top men's clashes, Andy Roddick dropped a set but overcame close friend Austria's Juergen Melzer, while Lleyton Hewitt continued his fine run by ousting Philip Petzshner of Germany.
Tomas Berdych beat no 11 seed Nikolay Davydenko in straight sets, while Stanislaw Wawrinka beat qualifier Jesse Levine.
Report: Hewitt rolls back the years
Tommy Haas won his marathon clash with Marin Cilic that hung over from the previous evening at 6-6 in the final set, both having had match points.
Report: Haas calls for floodlights
In the women's singles, there were easy wins for champion Venus Williams, Caroline Wozniacki, Dinara Safina and former champion Amelie Mauresmo.
Report: Venus stays on course
The biggest casualty was no 4 seed and French Open champion Svetlana Kuznetsova who lost in straight sets to Sabine Lisicki.
More great content on Virgin Media Sport:
See sexy sporting babe pictures
See our latest sporting galleries
Discuss the action on the forums
Sports site map